Your company has multiple different systems, which each have their own customer data. These systems all function
correctly in their own area. Each system has data with specific unique customer key data for that system. Therefore it is
difficult to correlated the different customer data systems.
Management of your company needs current and accurate insight in the total customer data set. Including important
information on all your customers activities in your company. Different departments of your company also need to know the
relation and the importance of different customers within your complete company. Examples of these are the risk management, sales- and
Prerequisite for this is that you can identify each unique customer and knows the relations of each customer with your
company. This provides you insight in for example cross-sell possibilities and direct mailings can be aimed more precisely
toward the right target. Utilizing all your company customer data in this manner is very effective.
MatchMaker can help you do that!